Entrepreneurs – Opportunities and Executing Your Vision
ByHow does one turn good ideas into successful corporations ? A large number of entrepreneurs start this path every year and become a significant percentage of the world economy. The existence of entrepreneurs such as Bill Gates, Steve Jobs, and Richard Branson are known, but do people really understand what they accomplished ? Does the “man on the street” really realize what it takes to go from working 20 hour days in a garage (surrounded by old pizza boxes) to being the richest man in the world ? Their riches were not due to ancestry, they were not due to conquest, they were not because they owned natural resources. This great wealth was due to the creation and execution of a GOOD IDEA !
Note the sentence above… creation and EXECUTION. Executing on an idea requires that you first create a vision of the future. What is your goal ? How big will your company be ? What markets will you be in ? What problem categories will you be solving ? What environmental factors will be affecting your business in the future? This vision should not be a straight-jacket though… this is based on information that you have right now… as you get more information, your vision can change… but at ALL TIMES, you must know what the end game is or you don’t know what steps are needed to get there.
With my 2du company, I have a pretty aggressive “vision”. The reason that I think this is attainable is primarily due to my opinions concerning the future of new media technologies. I think we are in the first phase of a “perfect storm” where a combination of events are going to dramatically change the way that businesses communicate and create value for their customers. Radical changes are happening all around us… sales, marketing, and support techniques, the ways that we pay for goods and services, the visibility and power of individual opinion, and more… all of these are being enabled by NEW MEDIA technologies. I think this is a business tsunami that will effect ALL business (world-wide) ! This is NOT a niche, this is ALL business (world-wide). Think about it… I can’t even say what that dollar value is or people will just roll their eyes ! I really do believe that new media technologies will be purchased and integrated into EVERY business in the coming years. The NEW MEDIA opportunity is one of those situations like the early days of electricity… very few people have it and EVERYONE needs to be connected !
As long as we execute our WIN-WIN ideas… well…. I better get back to work !!